narrative, framing and storytelling Archives - Page 2 of 9

28 August 2019

How Greenpeace is using psychological approaches to build more effective climate campaigns

The internal cognitive science lab Mindworks is helping the organisation design initiatives that give audiences the courage to take action.

by Nithin Coca

20 August 2019

Cognitive science lab Mindworks is shifting how Greenpeace thinks about campaigning

To nurture internal buy-in toward designing more mindset change campaigns, Mindworks has created participatory trainings that put local office leaders in the driver’s seat.

by Nithin Coca

8 August 2019

Want winning digital campaigns? Act fast, fail fast and tell great stories

Change.org’s UK Director Kajal Odedra offers her top tips for campaigning effectively on the internet in this latest Mini Masterclass with Future Advocacy.

by Kajal Odedra

24 July 2019

How ActionStation trains an army of keyboard warriors to promote love over hate

The New Zealand-based community campaigning organisation is building people power in an iterative and narrative-savvy way.

by Laura O’Connell Rapira and Ann Cloet

11 July 2019

How Fine Acts is bridging the arts and advocacy worlds to build a free vault of campaign visuals

“When done well, visual content shows, rather than tells, and goes straight to one’s heart,” says Svetla Baeva, Fine Acts Campaigns Director.

by Lauren L. Finch

3 July 2019

#KeepItOn campaign’s ‘shutdown stories’ offer a lesson in listening, adapting and participation

After the campaign's launch, Access Now saw that those affected by internet blackouts were interested in contributing their personal stories. So, the organisation created a way to do so.

by Amy Fallon

16 May 2019

How a cross-issue coalition worked together to create a hopeful vision of Europe

Practical tips from Laura Hieber and "Europe We Want" for working in coalition on a narrative framing project.

by Rhiannon Roberts

28 March 2019

What advocacy organisations need to win today

Traditional approaches to advocacy strategies, decision-making, and building power at the grassroots level fall short in an age of people-powered movements.

by Michael Silberman

13 February 2019

The keys to the Sunrise Movement’s momentum? A bold idea, a visionary narrative, and organising best practices

Nathan Willcox and Carina Barnett-Loro from the Climate Advocacy Lab look at research that helps explain the effectiveness of the campaign for a Green New Deal in the US.

by Climate Advocacy Lab

Back 1 2 3 4 … 9 Next

Categories:

View all

collaboration

culture and leadership

Dispatch

measuring people power

MobLab updates

narrative, framing and storytelling

organising, mobilising and engagement

planning

safety and security

strategy

tech, tools and tactics

testing, learning and iteration

Stories about narrative, framing and storytelling