Be “digital critical,” listen first, and other lessons from 350.org’s digital transformation
A conversation with Hanna Thomas, who guided 350.org to adopt a product team model for more effective campaigning.
Want winning digital campaigns? Act fast, fail fast and tell great stories
Change.org’s UK Director Kajal Odedra offers her top tips for campaigning effectively on the internet in this latest Mini Masterclass with Future Advocacy.
How ActionStation trains an army of keyboard warriors to promote love over hate
The New Zealand-based community campaigning organisation is building people power in an iterative and narrative-savvy way.
How Fine Acts is bridging the arts and advocacy worlds to build a free vault of campaign visuals
“When done well, visual content shows, rather than tells, and goes straight to one’s heart,” says Svetla Baeva, Fine Acts Campaigns Director.
How ‘networks beyond the network’ helped L’Associació de Drets Sexuals i Reproductius build an influential Twitter campaign
Their campaign put the public financing of ultra-conservative groups in Catalonia on the political agenda, even though their accounts didn't have many followers at the time.
Why 350.org doesn’t have a digital department (and your organisation shouldn’t either)
Hanna Thomas explains how 350.org is transforming their approach to digital by building a product team and distributing responsibility.
The most thought-provoking campaigning reads of 2018
For advocacy campaigners, 2018 was a year of experimentation, rethinking and people power. Revisit some of the top moments.
Relationships matter, and 7 other social media lessons from 350.org
How can you use social media to reach people and move them to action? Thelma Young reflects on the 350.org team's search for strategies.