Systems design thinking is a weapon; let’s use it for good
Campaigners should look to systems and design thinking to mobilise key constituencies more effectively, combat rising authoritarianism, and rectify global injustice.
Why it’s important to measure the impact of people-powered advocacy
A common framework to measure and evaluate people power is a missing piece in the funding and decision-making pie, says Tom Liacas.
Lessons from the grassroots campaign playbook
In this Mini Masterclass with Future Advocacy, campaigner Katherine Sladden explains how to make change—the bootstrap way.
How Greenpeace is using psychological approaches to build more effective climate campaigns
The internal cognitive science lab Mindworks is helping the organisation design initiatives that give audiences the courage to take action.
Cognitive science lab Mindworks is shifting how Greenpeace thinks about campaigning
To nurture internal buy-in toward designing more mindset change campaigns, Mindworks has created participatory trainings that put local office leaders in the driver’s seat.
‘Successfully working in a movement means recognising your strengths and weaknesses’
Mozilla's Brandi Geurkink and Jon Lloyd reflect on the campaign to hold Google and Facebook accountable to their promises for political ad transparency.
What makes a brilliant advocacy strategy?
"Who can give us what we want?" and "why haven't they given it to us yet?" are some of the big questions that campaigners need to examine, says Save the Children's Kirsty McNeill.
The keys to the Sunrise Movement’s momentum? A bold idea, a visionary narrative, and organising best practices
Nathan Willcox and Carina Barnett-Loro from the Climate Advocacy Lab look at research that helps explain the effectiveness of the campaign for a Green New Deal in the US.
The most thought-provoking campaigning reads of 2018
For advocacy campaigners, 2018 was a year of experimentation, rethinking and people power. Revisit some of the top moments.